Online storeOur own studio project
Sleepy Shop
A store built around a calmer evening.
From a moonlit brand identity to products, cart and checkout: a complete sleep-accessories store with its own editorial journal.
Visit website
The brief
A store built around a calmer evening.
Create a coherent brand and store that makes sleep accessories easy to understand, compare and order on a phone.
What we built
- A moonlit visual identity and distinctive product presentation.
- Product catalogue, collections, variants and comfort sets.
- Cart and checkout with Stripe payments.
- USD and AUD presentation throughout the shopping journey.
- An illustrated journal connected to relevant products.
- A rest-routine planner, SEO and content administration.

E-commerce & editorial
Explore it live
A published e-commerce product covering brand discovery, product selection and checkout. Editorial content, the catalogue and the shopping journey work together in one website.
What could we build for you?
The first conversation is free, 20–30 minutes. We discuss your priorities and agree a useful next step.